MBA in Marketing and Finance covers all the aspects related to advertising, public relations, branding, auditing for finance, and relatable other dimensions. It hails with the ability to mold the candidates and polishing them for their varied future prospects. While being a part of this programme, the students will gain an understanding of the field through eminent lectures and practical classes from reputed colleges they are admitted into.

Some Important Information About MBA Marketing and Finance:

This course is a notable full-time post-graduation program having a tenure of two years. It deals in the Marketing and Finance field and is also accompanied by an eligibility criterion.

Master of Business Administration in Marketing and Finance chooses the candidates who can provide easy solutions to varied issues. Apart from that, this course demands many skills in potential candidates before opting for the apt ones. Such qualities are:

• The students must be able to stay patient as well as confident while generating leads.
• They must have significant knowledge about advertising as well as merchandise.
• Having a knack for Excel and PowerPoint shall act as a bonanza.
• Presentation and communication skills are a must for the candidate to get selected.

Top Colleges Providing MBA Marketing and Finance

There exist a good number of universities that are into the facilitation of this program. However, out of these, some are just the best and most renowned. They are a dream for many aspirants of Master of Business Administration in Marketing and Finance. Such universities are mentioned below:

• Vinayaka Institution of Management and Technology (VIMT)- New Delhi
• Saveetha Institute of Medical and Technical Studies- Chennai
• D Y Patil School of Management – Pune
• Amity Global Business School (AGBS)- Andhra Pradesh
• Datta Meghe Institute of Management Studies – Nagpur

Admission Procedure

Varied colleges in India have set up some prescribed norms that the applicants will have to meet. He/she must have a degree of B. Com in a relevant field with an MBA in Finance and Marketing from a university along with an aggregate of 50% or more. Apart from that, there are other steps that one needs to pass through. They are as follows:

• They'll have to pass the entrance examinations for this program at the state and national levels.
• After that, a counseling session is held by the different universities intending to know more about the candidate.
• Later on, the marks attained during the entrance will be added to those secured during counselling and your qualifying exam. The merit percentage would be then looked upon by different colleges.

Entrance Exams for MBA Marketing and Finance program

Many entrance tests are held for which a candidate shall have to qualify. If he/she is unable to meet the merit percentage, there would be no possibility of getting selected. Some of these entrance tests are:

• XAT: Xavier's Aptitude Test
• CAT: Common Admission Test
• CMAT: Common Management Admission Test
• ATMA: AIIMS Test for Management Admissions

Syllabus and Course

MBA in Finance and Marketing is a greatly vast subject. Thus, there is a need for the candidate to cover each aspect if he/she wants to pass with flying colors. Here is the syllabus of universities and colleges:

Semester I:

• Managerial Economics
• Organizational Behaviour
• Quantitative Methods
• Financial and Management Accounting
• Principles of Marketing
• Business Communication

Semester II:

• Human Resource Management
• Consumer Research
• E-Business Fundamentals
• Retail Marketing
• Global Financial Markets and Products
• Strategic Management and Business Policy

Semester III:

• Multiple Finance
• Derivatives and Risk Management
• Advertising and Sales Promotion
• Management of Banks and Financial Institutions
• Summer Internship
• Electives
• Supply Chain Management
• Strategic Product Management
• Marketing Laws
• Customer Relationship Management
• Corporate Communication
• Principles of Public Relations

Semester IV:

• International Marketing
• Sales and Distribution Management
• Service Marketing
• Viva-Voce
• Electives
• Marketing Audit
• Rural Marketing
• Marketing for NPO
• Emerging Marketing Concepts
• Retail Buying Techniques

Sum It Up

MBA in Finance and Marketing has always been one of the most demanded and looked upon programs by many students. With its widened scope and study, they are going to get detailed information about what the marketing and finance field is all about. Apart from that, this program (if done by a reputed university) can ensure a good annual package. The above-mentioned information is highly useful and thus, it might have swiped away from your confusion!